HEIP Bachelor
Founded in 1899, HEIP is one of the oldest schools in the field of international relations and political science education. HEIP has over a century of experience and a large network of alumni; the faculty is of exceptional quality and includes lawyers, economists, geographers, demographers, and renowned personalities from the academic, diplomatic and military worlds.
Why choose this program?
In a context where companies are faced with a strong simultaneous pressure and a radical change in the uses allowed by the digital, taking care of its brand image has become the inseparable counterpart of marketing or commercialization of a product / service. Internal and external communication strategies are now more intertwined and must be considered in a complementary way, because today no one can neglect all of its parts. An integral part of the marketing mix, this program is based on the fundamentals of communication. At the end of the MSc1 Communication, students can apply to join an MSc2 in order to acquire business expertise associated with the development of technical skills and interpersonal skills to obtain a level 7 RNCP title (EU) sanctioning a bac + 5 level:
- MSc2 Digital Communication & Social Media
- MSc2 Start-Up & Digital Transformation
- MSc2 Marketing, Communication & Business Strategies