INSEEC MSc – Wine Marketing & Management

MBA
1st year postgraduate, 3rd year undergraduate
September, February
Full-Time, Work-study
Bordeaux, Lyon, Paris
Home » Programmes and Training » INSEEC MSc – Wine Marketing & Management

The OMNES Education Group has not opened the work-study program to first-time applicants for the international admissions procedure.
However, after a first year of study at one of our group’s schools, you can apply for the work-study program.

Why choose INSEEC’s MSc Wine Marketing & Management?

Become a recognized wine professional thanks to INSEEC’s MSc in Wine Marketing & Management, a one- or two-year course that can be taken in Paris, Lyon or Bordeaux in French or English.

The wine industry offers a wide range of career opportunities in France and abroad, and is expanding rapidly.

The INSEEC program is designed to train students with a wide range of backgrounds who are interested in viticulture or viniculture. With a resolutely international outlook, this program will enable you to become operational and occupy positions of responsibility in the wine sector. It is also offered on a sandwich course basis, which means that you can work while you study, thus acquiring solid and valuable professional experience.

What is the MSc Wine Marketing & Management program?

The MSc Wine Marketing & Management is structured around general courses and specialized courses specific to the wine industry.

Like all MSc students, you’ll take cross-disciplinary courses in budget management, languages, IT and negotiation.

For the Wine Marketing & Management specialization, here are some examples of the courses that will be offered during your training:

  • aspects juridiques du secteur des vins et spiritueux ;
  • acteurs du secteur de la filière vins et spiritueux ;
  • réseau de distribution des vins et spiritueux ;
  • stratégies de distribution des vins et spiritueux en GMS ;
  • wine tourism ;
  • wine tasting & oenologie ;
  • consumer behaviour applied to wine business ;
  • e-commerce et stratégie digitale ;
  • branding design.

What is the diploma awarded by the MSc Wine Marketing & Management?

INSEEC awards the title of “Marketing and Business Strategy Manager”. This is a professional certification at 2nd year postgraduate level, registered with the RNCP. To obtain it, you need to validate various blocks of skills.

What are the career Opportunities for the MSc Wine Marketing & Management?

The MSc in Wine Marketing & Management offers a wide range of career options. It prepares you for careers in management, marketing, communication or sales within wine-related organizations.

With your Master’s degree, you can become :

  • product manager ;
  • research manager ;
  • marketing consultant ;
  • wine buyer ;
  • wine merchant ;
  • market manager ;
  • product marketing manager ;
  • brand manager ;
  • marketing business manager;
  • marketing director.

What are the admission requirements for the MSc Wine Marketing & Management?

To join the MSc in Wine Marketing & Management, you need to have obtained a degree at 3rd year undergraduate level. This may be a licence, a bachelor or even a BUT. However, students with a 1st year postgraduate can apply directly to MSc 2, i.e. in the fifth year, and complete their master’s degree in one year at INSEEC.

Is it possible to study abroad during the MSc Wine Marketing & Management?

The MSc Wine Marketing & Management does not include any international mobility during the two years of study. However, you will have the opportunity to take part in internships during your studies. Most of these internships can be carried out abroad.

Apply to the MSC Wine Marketing & Management program at L’Inseec

INTERNATIONAL

International application

The OMNES Education Group has not made apprenticeships available to first-time applicants under the international admissions procedure.
You can, however, apply for an apprenticeship after a first year of study at one of our schools.

The MSc Wine Marketing & Management is open to international students. If you’d like to join us, or to find out more about the program and the opportunities it offers, you can apply here or request the brochure.

Area of Expertise

Luxury Area of Expertise

Luxury by OMNES Education is dedicated to training and supporting you to become the luxury professional of tomorrow. With unrivalled teaching quality and cross-disciplinary programs ranging from post-baccalaureate to Bac + 5, Luxury by OMNES Education adapts to your needs and opens the doors to employability in the luxury sector.

Thanks to the expertise of our lecturers from the professional world of luxury, the codes specific to this field will no longer hold any secrets for you. Our courses combine theory and practice, and are both dynamic and innovative.

French

French application

For all French students, applications for the MSc Tourism Marketing & Hospitality Management are made directly on the school’s website.

Program features

program

This program prepares you for an MSc.

admission level

The required level to apply is 3rd year undergraduate or 1st year postgraudate

back to school

The intake starts in September or February.

language

This course is given in French and/or English.

campus

This course can be taken at the Bordeaux, Lyon or Paris campus.

tuition fees* for

The annual tuiton fees for this course is

1st year: €11,500
2nd year: €12,800
24-month work-study program: €23,550
2nd year work-study program: €13,450.

*International Student Pack: €490 mandatory fee for exclusive support services for international students.

Updated 26 September 2023