MSc - Editorial Strategy and Communication - Sup de Pub

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The OMNES Education Group has not opened the work-study program to first-time applicants for the international admissions procedure.
However, after a first year of study at one of our group’s schools, you can apply for the work-study program.

Why choose Sup de Pub’s MSc Editorial Strategy and Communication?

Sup de Pub’s MSc Editorial Strategy and Communication is aimed at students wishing to understand the new ways in which advertisers are producing editorial content. It is particularly suited to profiles with a strong affinity for writing in all its forms.

During this MSc, you’ll learn how to define a brand’s content strategy, pilot the production of varied content and manage multidisciplinary teams. With this course, you’ll actively develop your writing skills and adapt your writing to a wide variety of media, from blog texts to podcasts, magazines and games.

Last but not least, this MSc is designed to be professionally oriented, as it can be taken on a sandwich course. This means you work and study at the same time. The program is offered in Paris, Lyon and Bordeaux.

What is the program of the MSc Editorial Strategy and Communication?

During the first year of MSc, you will attend the following courses:

Editorial trends and strategies
Brand journalism
Audiovisual communication
Cultural and media engineering

Audio: from podcast to playlist
Games and brand entertainment
Author’s and editor’s rights

In the second year, you will take the following courses:

Transmedia storytelling
Inbound, SEO and copywriting
Social media and conversational marketing

Corporate content
Editorial project management
Brand fiction and storytelling

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What is the diploma awarded by the MSc Editorial Strategy and Communication?

The MSc in Editorial Strategy and Communication leads to the title of “Content Manager“. This is a level 7 professional certification registered with the RNCP. It corresponds to a 2nd year postgraduate level. With this training, you’ll be in a position of responsibility in the communication and marketing sectors.

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What are the career opportunities for the MSc Editorial Strategy and Editorial Communication?

Once you have completed the MSc Editorial Strategy and Communication, you will be able to consider the following positions:

Content manager
Editorial Consultant
Editorial project manager
Web Editor

Brand content manager
Social media manager
Editorial manager

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What are the admission requirements for the MSc Editorial Strategy and Communication?

To enter the 4th year of Sup de Pub’s MSc Editorial Strategy and Communication, you need to have completed a 3rd year undergraduate level or 180 credits in social sciences, information and communication or journalism.

You can also join the MSc in 5th year if you have completed a 1st year postgraduate level or obtained 240 ECTS credits.

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Is it possible to study abroad during the MSc Editorial Strategy and Communications?

Sup de Pub does not offer international mobility during the MSc Editorial Strategy and Communication. However, you can also take part in internships abroad during your studies, giving you a unique and enriching international experience.

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Apply to Sup de Pub’s Editorial Strategy and Communication program

INTERNATIONALE

Application International

Are you an international student living outside France? Would you like to apply for Sup de Pub’s MSc Editorial Strategy and Communications, or would you like more information about the program and its career opportunities?

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